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Website Publicity for Small
Internet Businesses
When it comes to promoting your website or
internet business, you have two main alternatives: advertising and
publicity. Advertising is something you create, pay for and control.
Publicity is something someone else writes or says about you when you do
something good, noteworthy or interesting. Needless to say, publicity
can be much more effective than advertising.
For example, if a friend gives you a rave
review of
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Send
Eye-Catching HTML Web Pages by Email
A
few years ago, email programs didn’t support HTML (the standard for
formatting text on the Internet, and the most widely used medium to create
web pages).
If
you wanted to send an email message, you were limited to plain text and
only one font type.
Nowadays,
however HTML support among email programs is almost universal:
AOL versions 6 and higher, Internet Explorer versions 4 and
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